Melanie Prough | September 24, 2009
You’ve been to a shopping engine online. You know the kind, a place where you can do comparison-shopping online before you actually make a buying decision.
If you are a entrepreneur you may wonder if it is even possible to have your product considered for price comparison sites like, Yahoo Shopping, Shopzilla NexTag, Shopping.com, Froogle and PriceGrabber.
It is possible, but your inclusion into the world of online price comparisons relies on significant work from you in the
Category: Ecommerce Posts |
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Tags: Comparison Shopping Online, Ecommerce Professionals, Froogle, Online Retailers, Price Comparison Sites, Product Comparison, Research Analyst, Search Engines, Site Optimization
Melanie Prough | April 28, 2009
One of the most important things you can do for the future of your business’ website is improve your tackle the learning curve now and tackle your credibility issues. If you need any other motivation, then I’ll tell you this….websites meeting a moderate level of credibility will have on average 17% more conversions.
Category: Ecommerce Posts |
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Tags: Business Site, Business Website, Company Contact, Company History, Conversions, Correspondence, Credibility Issues, Customer Testimonials, Explanations, Frequent Questions, Google, Mission Statements, Reference Library, Word Of Mouth
Melanie Prough | April 20, 2009
The most important thing you can do for your websites success, is to become a “Sales Scholar”. Lets face it, you have to know how to market effectively or your search results rank hardly matters.
Category: Ecommerce Posts |
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Tags: Conversion Rate, Dale Carnegie, How To Win Friends And Influence People, Management Leadership, Marketing Plan, Persuasion Theory, Prospective Customer, Robert Cialdini, Self Awareness, Website Conversions
Melanie Prough | April 6, 2009
What is color psychology? Simply put certain colors invoke certain emotions and responses due to culture and environment.
Category: Ecommerce Posts, SEM Posts, SEO Research |
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Tags: Beige, Color Psychology, Color Schemes, Cultural Differences, Emotional Responses, Marketing Tool, Neutrality, Older Adults, Psychology Today, Pureness, Shades Of Brown, Thoughts And Feelings